Alea #Pitti96: The Pitti Special Click

The 96th edition of Pitti Immagine Uomo has just ended The Pitti Special Click was staged in Florence from 11 to 14 June 2019 which featured previews of the spring/summer 2020 men’s collections.
For the occasion, the historic Fortezza da Basso has taken on the appearance of an exotic village with a central pile building of 1000 square meters.
A characteristic event was the tribute to Karl Lagarfeld; in fact, the p/e20 menswear and womenswear collections were exhibited, while the London street artist Endless made a 5×9 meter portrait of the missing designer live.
It was an edition rich in novelties for men’s clothing and focused on trends that embrace contemporary and sportswear, avant-garde and classicism, street style and new luxury.
The biggest must for the p / e20 next season will be represented by the outerwear and technical jackets, halfway between extreme conditions and the sportsman.
The intent is to reinterpret sportswear in a contemporary way through vintage materials, techniques and bright and decisive colors.




Alea could not miss with its historic stand at this 96th edition of Pitti Immagine Uomo.
The shirts for the upcoming summer season will embrace floral patterns and bright colors.
There will be timeless striped shirts and the biggest news will be represented by a touch of fluorescent!
Even denim will remain an evergreen and will dominate the new collections.
Alea will not fail to give its customers innovation and modernity, always integral elements of its heritage.

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