Alea for your SAFETY – Antivirus Protection

Alea, che presenta la collezione PE21 a metà luglio – rivoluziona il mondo della camiceria lanciando Safety, un’innovativo tessuto che blocca virus e batteri affidandosi al know-how scientifico svizzero. Safety è il connubio perfetto di due tecnologie sinergiche che uccidono batteri e distruggono virus in pochi minuti: La tecnologia registrata degli ioni d’argento per effetto […]


Alea Fashion’s shirt comes to life, in the SS20 collection, in a whirlwind of ultra colorful and modern prints and inspirations. Always innovative and avant-garde also in research, the brand’s stylistic staff focuses on strong colors and high-quality performance such as wrinkle free and no iron, which are the favorites of the metropolitan business man. […]

We’re celebrating our 65th birthday , we’re more unconventional than ever and we are launching our firm on the foreign market

Pitti Uomo 92 has just ended and we’re proud to say that not only did we present many new trends but also we are ready to spread our style worldwide. We have been producing shirts since 1952 and we want to celebrate our 65th birthday rising our brand to a new level: innovative techniques and […]