Privacy Policy

For ALEA FASHION INDUSTRIES your privacy and the security of your personal data are very important, for this reason we collect and manage your personal data with the utmost care and adopt specific measures to keep them safe. Below you will find the main information on the processing of your personal data by ALEA FASHION INDUSTRIES in relation to the obligations arising from the business relationships and the use of the services offered. For detailed information on how ALEA FASHION INDUSTRIES manages your personal data, we invite you to carefully read this document and our Privacy Policy.

ALEA FASHION INDUSTRIES Srl, with registered office in Via Emilia Ovest n.83 – 47039 Savignano sul Rubicone (FC), CF and VAT number IT 00889390407 (hereinafter, “ Owner ”), as data controller, informs you pursuant to art. 13 Legislative Decree 30.6.2003 n. 196 (hereinafter, “Privacy Code”) and art. 13 EU Regulation n. 2016/679 (hereinafter, “GDPR”) that your data will be processed in the manner and for the following purposes:

1. Object of the Treatment

The Data Controller processes personal, identifying data (for example, name, surname, company name, address, telephone, e-mail, bank and payment details) – hereinafter, “personal data” or also “data”) communicated by you on the occasion of the conclusion of contracts for the sale of goods and/or provision of services by the Data Controller.

1. Purpose of the processing

Your personal data are processed:

1. A) without your express consent (art. 24 letter a), b), c) Privacy Code and art. 6 letter b), e) GDPR), for the following Service Purposes:

1. compliance with all operations imposed by regulatory obligations;
2. operations strictly connected and instrumental to the initiation and continuation of contractual relationships, including the acquisition of information preliminary to the conclusion of the Contract;
3. management of relationships for administrative, accounting, order, shipping, invoicing, transport services activities, exercising the rights of the Data Controller, for example the right to defense in court;

and will be processed in accordance with the principles of correctness, lawfulness, transparency and protection of your privacy and your rights.

1. B) Only with your specific and separate consent (articles 23 and 130 of the Privacy Code and article 7 of the GDPR), for the following Marketing Purposes:

- send you via email, post and/or text message and/or telephone contacts, newsletters, commercial communications and/or advertising material on products or services offered by the Data Controller and survey of the degree of satisfaction with the quality of the services; - send you via email, post and/or text message and/or telephone contacts commercial and/or promotional communications from third parties (for example, invitations to fairs and events).

We would like to inform you that if you are already our customers, we may send you commercial communications relating to the Data Controller's services and products similar to those you have already used, unless you disagree (art. 130 c. 4 Privacy Code).

1. Treatment methods

The processing of your personal data is carried out by means of the operations indicated in art. 4 of the Privacy Code and art. 4 n. 2) GDPR and specifically: collection, registration, organization, storage, consultation, processing, modification, selection, extraction, comparison, use, interconnection, blocking, communication, cancellation and destruction of data. Your personal data are subjected to both paper and electronic and/or automated processing.

The Data Controller will process the personal data for the time necessary to fulfill the purposes set out above and in any case for no longer than 10 years from the termination of the relationship for Service Purposes and for no longer than 2 years from the collection of data for Marketing Purposes.

1. Place of treatment

The data is currently processed and stored at the registered and operational headquarters of the undersigned, in Via Emilia Ovest n.83 – 47039 Savignano sul Rubicone (FC). They are also processed, on behalf of the undersigned, by professionals and/or companies charged with carrying out technical, development, management and administrative - accounting activities.

1. Communication of data Without the need for express consent (pursuant to art. 24 letter a), b), d) Privacy Code and art. 6 letter b) and c) GDPR)

Without prejudice to the communications and disseminations carried out in compliance with legal obligations, the data relating to your legal person may be communicated in Italy and/or abroad to:

• Professionals and consultants, consulting firms, factoring companies, external companies owning brands, credit institutions, debt collection companies, credit insurance companies, commercial information companies, companies operating in the transport sector;
• Public and private bodies, also following inspections or checks such as, for example: Financial Administration, Tax Police Bodies, Judicial Authorities, Italian Foreign Exchange Office, Labour Inspectorate, Local Health Authority, Social Security Bodies, ENASARCO, Chamber of Commerce, etc.;
• Entities that can access your data by virtue of the provisions of the law; Sensitive data, if and where present, even if treated in a completely anonymous form, will not be subject to any form of dissemination and/or transfer.

The provision of data for the purposes referred to in art. 2.B) is optional. You can therefore decide not to provide any data or to subsequently deny the possibility of processing data already provided: in this case, you will not be able to receive newsletters, commercial communications and advertising material relating to the Services offered by the Data Controller. However, you will continue to be entitled to the Services referred to in art. 2.A).

1. Transfer of data abroad.

Your data may be communicated to other companies, based in third countries, including non-European ones, only for the execution of the obligations deriving from the contract of which you are an interested party or to fulfil the conclusion of the contract (cit. art. 43 let. b) Legislative Decree 196/03).

1. Rights of the interested party In your capacity as interested party, you have the rights set forth in art. 7 of the Privacy Code and art. 15 GDPR and specifically the rights to:

1. obtain confirmation of the existence or otherwise of personal data concerning you, even if not yet registered, and their communication in an intelligible form;
2. get the indication:
   1. of the origin of personal data;
   2. of the purposes and methods of processing;
   3. of the logic applied in case of processing carried out with the aid of electronic instruments;
   4. of the identifying details of the owner, the managers and the designated representative pursuant to art. 5, paragraph 2 of the Privacy Code and art. 3, paragraph 1, GDPR;
   5. of the subjects or categories of subjects to whom the personal data may be communicated or who may become aware of them in their capacity as designated representative in the territory of the State, as managers or persons in charge;
3. obtain:
   1. the updating, rectification or, when there is interest, the integration of the data;
   2. the cancellation, transformation into anonymous form or blocking of data processed in violation of the law, including data whose retention is not necessary in relation to the purposes for which the data were collected or subsequently processed;
   3. certification that the operations referred to in letters a) and b) have been brought to the attention, also with regard to their content, of those to whom the data have been communicated or disclosed, except in the case in which such fulfillment proves impossible or involves the use of means manifestly disproportionate to the right protected;
4. to object, in whole or in part:
   1. for legitimate reasons to the processing of personal data concerning you, even if pertinent to the purpose of the collection;
   2. to the processing of personal data concerning you for the purpose of sending advertising or direct sales material or for carrying out market research or commercial communication, through the use of automated calling systems without the intervention of an operator by email and/or through traditional marketing methods by telephone and/or post. Please note that the right of opposition of the interested party, set out in the previous point b), for direct marketing purposes by automated methods extends to traditional methods and that in any case the possibility for the interested party to exercise the right of opposition even only in part remains intact. Therefore, the interested party can decide to receive only communications by traditional methods or only automated communications or neither of the two types of communication. Where applicable, you also have the rights set out in articles 16-21 GDPR (Right to rectification, right to be forgotten, right to restriction of processing, right to data portability, right to object), as well as the right to lodge a complaint with the Guarantor Authority.

1. How to exercise your rights You may exercise your rights at any time by sending:

• a registered letter to ALEA FASHION INDUSTRIES Srl, Via Emilia Ovest n.83 – 47039 Savignano sul Rubicone (FC),
• an email to privacy@aleafashion.com

The updated list of data controllers and processors is kept at the registered office of the Data Controller.